New Features

Autron News Center

New feature
Product update

🚀 New in Autron: dictate to the agent

Julian avatar
Shared by Julian • August 04, 2026

You can now talk to the Autron Agent instead of typing. Press the mic in the composer, say what you need, and your words land in the message box for you to check and send.

What's new?

  • Dictate anywhere you'd type – The mic sits in the chat composer and in a routine's Agent Instructions field. Keyboard shortcut: Option+V.
  • Tuned for Amazon advertising – Biased toward the vocabulary you actually use, so "ACoS", "TACoS", "SP" and ASINs come back written properly rather than phonetically.
  • Nothing sends itself – Dictation drops text into the box and stops there. You edit and send, exactly as if you'd typed it.
  • Up to three minutes a go – Long enough for a real instruction. Hit the cap and it transcribes what you said rather than losing it.
  • Your audio isn't kept – It's transcribed and discarded.

Full walkthrough: Dictating messages to the Autron Agent.

— The Autron Team

New feature
Product update

🚀 New in Autron: create Sponsored Brands and Sponsored Display campaigns

Julian avatar
Shared by Julian • August 01, 2026

The agent could already read and modify Sponsored Brands and Sponsored Display. It can now create them too, so all three ad products are managed the same way.

What's new?

  • Sponsored Brands – Create campaigns and ad groups and add targets without leaving the conversation.
  • Sponsored Display – Same, plus product audiences — remarketing to shoppers who viewed or bought related products.
  • One consistent surface – SP, SB and SD now behave alike, so what you learned on one applies to the others.

— The Autron Team

New feature
Product update

🚀 New in Autron: the Playbooks gallery

Julian avatar
Shared by Julian • July 30, 2026

Playbooks are ready-made automations you can install in a click, instead of writing a routine from scratch. Browse the gallery, pick one, and it installs against your current seller and marketplace.

What's new?

  • Start with the Day-0 Audit – The featured playbook reviews a new account end to end and tells you what to fix first.
  • Filter by category – Find the playbook that matches the job rather than scrolling the whole library.
  • Stays current – Installed playbooks auto-update by default as Autron improves them, and each one shows where it came from.

More detail: Playbooks: ready-made automations you can install.

— The Autron Team

New feature
Product update

🚀 New in Autron: ask questions the dashboards cannot answer

Julian avatar
Shared by Julian • July 24, 2026

The agent can now run read-only SQL against your own analytics data. Pre-aggregated metrics cover the common questions; this covers the long tail — raw-grain search-term analysis, custom windows, and the odd one-off nobody built a report for.

What's new?

  • Ask in English, get real numbers – The agent writes the query; you just describe what you want to know.
  • Your whole history, not a summary – Goes past the rolled-up numbers in the standard reports to the underlying detail, so you can slice it however the question needs.
  • Good for the awkward questions – Long-tail search terms, unusual date ranges, and comparisons that do not fit a standard report.

More detail: Asking questions your dashboards can't answer.

— The Autron Team

New feature
Product update

🚀 New in Autron: alert mode for routines

Julian avatar
Shared by Julian • July 23, 2026

A routine used as a watchdog — low stock, ACoS drift, buy-box or eligibility monitoring — runs daily but has nothing to say most days. Alert mode keeps it quiet until it does.

What's new?

  • Silent unless something changed – In alert mode a run only notifies you when it finds something new since the last run.
  • Works with any routine – There are no special alert types to configure. Write the prompt you want, then switch delivery from digest to alert.
  • Digest stays the default – Recurring reports keep sending every time, which is what you want from an MBR.

— The Autron Team

New feature
Product update

🚀 New in Autron: invite your team

Julian avatar
Shared by Julian • July 22, 2026

Autron Agent is no longer single-player. Invite teammates, give them admin or member roles, and share one credit balance across the company.

What's new?

  • Invite by email – Teammates join your company and immediately see the same seller accounts you do.
  • Admin and member roles – Everyone can work; billing and member management stay admin-only.
  • One shared credit pool – The whole company draws from a single balance, so there is nothing to reconcile per person.
  • Routines are visible across the team – See what colleagues have automated instead of rebuilding it.

More detail: Inviting your team to Autron Agent.

— The Autron Team

New feature
Product update

🚀 New in Autron: Guardrails — rules the agent cannot break

Julian avatar
Shared by Julian • July 19, 2026

Skills teach the agent; guardrails enforce. Set the terms it may never use, the limits it may never exceed, and the exceptions that apply to one seller and no others.

What's new?

  • Two levels of scope – Company rules act as a compliance layer a single seller cannot override; seller rules add blocked terms, limits and exceptions on top.
  • Built for agencies – Set a policy once at company level and let it apply across every account you manage.
  • Skills split into Mine and Team – Keep personal guidance separate from what the whole company shares.

More detail: Guardrails: rules the Autron Agent cannot break.

— The Autron Team

New feature
Product update

🚀 New in Autron: Skills — teach the agent how you work

Julian avatar
Shared by Julian • July 15, 2026

A skill is a reusable piece of guidance you write once and the agent follows every time. Your naming conventions, your bid rules, the way your agency formats a client report — captured instead of re-explained each session.

What's new?

  • A library in Settings – Create, edit and manage your company's custom skills in Settings → Skills, alongside a read-only set built by Autron.
  • Use them per message – Attach a skill to a single chat message when you want the agent to follow it, rather than having it always on.
  • Attach them to routines – Scheduled runs can carry skills too, so unattended work follows the same rules as your chats.

More detail: Skills: teach the Autron Agent how you work.

— The Autron Team

New feature
Product update

🚀 New in Autron: send routine results to Slack or your own webhook

Julian avatar
Shared by Julian • July 14, 2026

Routines now deliver where your team already works. Alongside the in-app transcript and email digest, a routine can post to Slack or POST a signed payload to your own endpoint.

What's new?

  • Slack – Connect your workspace once from Settings → Integrations, then pick a channel per routine. Run digests land where the team is already talking.
  • Custom webhook – Get a signed JSON payload at your own endpoint and do whatever you like with it — a dashboard, a ticket, an internal alert.
  • Mix and match – A routine can use several channels at once; each terminal run fans out to all of them.

More detail: Connecting Slack to Autron.

— The Autron Team

New feature
Product update

🚀 New in Autron: routine email digests and one-time schedules

Julian avatar
Shared by Julian • June 19, 2026

Routines run while you are away, so until now the only way to see one was to open the transcript. Routines can now email you a digest after each run that has something to report.

What's new?

  • A readable summary in your inbox – The agent's write-up arrives as proper email — headings, lists, tables and links, not a wall of plain text.
  • One-time schedules – Not everything recurs. Schedule a routine to run once, at a specific time.
  • Timezone-aware – Set your timezone once and digest times follow it.

— The Autron Team